Where are you shopping from?
This sets the currency every price below is shown in — the money you actually carry.
Upload & identify
Upload a photo of any branded product and tell us what it is. AI erases the logo from your photo while Gemini looks up real prices in every major market — then you see where it's cheapest.
Is it the object — or the name?
Where in the world is it cheapest?
Each country's local price, converted to your currency at the listed rates, ranked low to high.
Why a bag isn't a bag everywhere
Four ideas from the AP Macroeconomics open-economy unit, hiding inside that price tag.
Exchange rates
A €1,650 bag costs more or fewer of your dollars, yen or won depending on the rate that day. When a currency depreciates — the yen weakening, say — goods priced in it suddenly look cheap to outside shoppers, and a wave of buyers follows.
The law of one price
Purchasing-power parity says identical goods should cost the same everywhere once you convert currencies. They don't — this tool measures the gap. It is, in effect, a luxury-goods version of The Economist's Big Mac Index.
Taxes & tariffs
VAT is baked into European and Asian prices (8–22%); the United States adds sales tax only at the register. Import duties pile on when a product leaves its home region — which is why a French house is usually cheapest in France. Tourist VAT refunds, and Britain scrapping them in 2021, move the maths again.
Shopping tourism
When a currency is weak, foreigners fly in and shop — money flowing in for goods counts toward the trade balance, like an export, and feeds GDP. Japan's weak-yen luxury-shopping boom is the textbook live example.
The journey, in six steps
(Redraw this as a proper diagram for the presentation — the rubric asks for a user-flow visual.)